and almost no technological advance. i was ready for the next big thing. i was ready for suri to really work and make the key board obsolete. i'm serious. when they can make the key board obsolete they're on top of the world. >> i don't use suri. kind of a gimmick, right? and i think that's right. we'll never know, of course. but tim cook, the ceo of apple has impossible shoes to fill. i mean, because this guy, steve jobs, was a genius, the thomas edison of our time. we all know about that. and meanwhile, you know, samsung, with their phones, with their droids, with their galaxy tablets, they make all the parts, unlike apple. they make everything that goes into this thing. they have a big advantage there. >> so they can fine-tune the concept. the new issue for "fortune" is the 100 best companies to work for. andy, thank you so much. >> thank you. >>> coming up, she is a legend in the fashion industry. now out with a new memoir, the creative director for "american vogue" magazine, grace coddington joins us on-set on "morning joe." ♪ using cloud computing